How Well is Your Sales Funnel Working?
As a business owner, you know how important it is to have a pipeline of prospects. Your income depends on it!
The life of a small business owner can be feast or famine. The unpredictability can be a little un-nerving! Making those important initial contacts is SO important, but it’s hard to find the time. And then when you do, it’s anyone’s guess how long it will take to convert a prospect, let alone knowing which prospects to focus on.
The trouble is, while you’re managing the business you DO have, are you getting ahead on promoting your business – or is that always the incomplete item on your list?
Is the fact that you’re probably leaving thousands of dollars on the table because you don’t have the bandwidth to creatively, uniquely and compellingly market to new prospects keeping you up at night?
Meanwhile, the clock is running, and the bills are piling up. After another year of running your small business, you find that you aren’t as far ahead as you’d hoped your talent, hard work, skill, intelligence and sacrifice would have put you.
Does this scenario sound familiar?
I Can Relate!
In 2012, I was heading the marketing efforts for the US division of a major Asian food manufacturer. It was my twentieth year in a a successful run in corporate marketing, where I’d also held Director positions with major Fortune 100 companies including ConAgra Foods and DeVry University. Unfortunately, the US division went ‘belly-up’. Assessing the situation, I decided to hang my own shingle and I founded A-Cubed Marketing Services. This was a boot strapping situation that took every bit of my time, and accumulated skills to succeed.
Stepping out of a major corporation, where the marketing budget was much bigger than the annual sales of most small businesses, I had to learn to do much more with much less. I’ve built my company on the merits of my experience, education, creativity and a sincere desire to make a difference in the lives of my customers. None of it has been ‘easy’; and the learning has been the greatest experience of my professional life. I know, first hand, how it feels to start a business.
I’m proud to say that I’ve been successful. And I want to help you be as successful as I’ve made my other clients!
Why You Need Help With Your Marketing
It’s a really old saying, and it’s more true today than ever: “If you’re not green and growing, you’re brown and dying.” The internet and social media have changed the business world as we knew it – for good and for not-so-good.
On the plus side, the technology has possibly leveled the playing field; we have the same opportunity to market as the largest brands in the world are doing. Of course, we have to understand what to do and how to do it.
The flip-side is that these same technologies have made any business, anywhere in the world, capable of building authentic relationships with prospects that would have been YOUR local customers in the past. Are you ready to take these sophisticated marketers on?
Social Media marketing looks deceptively simple, until you dive into it. The truth is different. Internet marketing (web, social, email etc.) requires training, skills, talent and experience in many unique fields; technology, graphic design, psychology, communications, statistical analysis to name a few. The brands you are competing with either have a dedicated in-house staff or they have retained outside partners.
That’s where I can help you!
What My Clients Have Said About My Work
A Cubed has served us by:
- Developing key/strategic marketing pieces
- Overseeing our website and LinkedIn platform
- Written monthly promotional and marketing articles for various applications
- Caring for our IT needs as requested
The work of W4A is uniquely sensitive and requires we work with someone who will listen to who our target audience is and help us avoid any pictures, words or implications which may be permanently damaging. Joe is the right person for us.
Too often in marketing experts adopt a one style fits all mindset. In our case we needed someone to be a great listener and understand what we need and what we absolutely cannot/should not do. Joe/A Cubed is what we need. Joe is also a man of superb character. We trust him with our office, keys and IPR. We have also found him to be fair and honest with his invoices. We recommend Joe Hines to you.
Dr. Gene Wood; CEO, Principal. Word 4 Asia Consulting
Our company, Jimene’s Food Inc., hired Joe Hines and A-Cubed Marketing to build a new website for us last year.
The site they built replaced our original site and we are very happy with the outcome. Included in the work they did for us, Joe and his team
- Worked closely with our team to craft a company story that reflects our company values and our unique history
- Created a whole new look and feel for our site
- Provided us with complete product photography – produced excellent text
- Implemented a brand-new product locator which helps our consumers find our products in retail stores closest to their addresses
- Replaced our original email system with an all-new system
During the project, Joe worked very closely with our management team and provided us with excellent marketing consultation in the areas of branding, content marketing and graphic design. We enjoyed our experience working with Joe and his team and enthusiastically recommend A-Cubed Marketing Services to anyone looking for excellent marketing support. Sincerely, Jimene’s Food Inc. Family
Reyna Jimenez; CEO, Juan J’s
“I cannot say enough about Joe’s ability to run a branding workshop for our chain of children’s fine art studios. After two thorough and thoughtful rounds focus groups which led us to pinpoint targeted survey questions to our greater client base, Joe led my staff through an efficient, extremely meaningful and downright inspiring branding workshop, which completely distilled and intensified the way we as a team see our business internally.
I cannot believe how, in a few short hours, Joe managed to dig to the heart of what, why and how we do what we do. He led us in creating a revised, condensed, much improved mission statement, a completely inspiring vision statement, a written set of internal values, a tangible sense of our brand personality, and an overall branding message to send to the public. We even lighted on an amazing tag line through this process. Now we are all set to revamp our website making every decision from content to colors, photos to fonts, consciously and confidently going forward. I am VERY excited about our future as a company now, and am truly grateful to Joe.”
Hilary Key; Owner, Art Steps
No Obligations, No Risk! Contact Joe Now.
2020 could be the year your business turns an important corner. This could be the year that the growth you’ve aspired to becomes a reality, not just an incomplete task on your to-do list. If so, it’s going to happen because you acted on the point that ‘more of the same’ was not going to get you there.
More than 70% of all small businesses are now using their websites and social media to drive the growth that you desire. It’s critical that your business leverages the same technology that turned Amazon from a failing start-up to a $23 billion dollar business in 2019.
I can help you get there. The first step is reaching out. Use the scheduling form, just below and select a time that works for you. When you do, I’ll reach out and confirm the meeting. No risk, no commitments, no sweat!
